Sport has the power to inspire, challenge, and transform—but it also brings pressure, uncertainty, and emotional demands. At Wholesome Psychology, we offer sports psychology services in Edmonton and St. Albert to help athletes, coaches, and parents build the mental resilience needed for success in sport and life.
Whether you’re an elite athlete facing performance anxiety, a student balancing sport and school, or a parent supporting a young competitor, our psychologists are here to help. We specialize in evidence-based strategies to enhance athletic performance, support emotional wellbeing, and foster long-term growth—both on and off the field.
What Is Sports Psychology?
Sports psychology is a branch of psychology focused on the mental and emotional aspects of athletic performance. It equips athletes and those involved in sport with tools to improve focus, regulate stress, boost confidence, and build resilience. Our approach integrates traditional psychological therapy with performance enhancement techniques tailored to each client’s needs.
At Wholesome Psychology, we take a compassionate, person-first approach that reflects your values and goals. We don’t just work on performance—we help you grow as a whole person, so that you can thrive in every part of your life.
Who Can Benefit from Sports Psychology?
We work with a wide range of clients across ages, disciplines, and levels of competition, including:
- Young athletes navigating the pressures of competitive sport
- University and professional athletes striving for peak performance
- Recreational athletes aiming to enjoy sport more fully
- Coaches seeking to better support their teams’ mental performance
- Parents of youth athletes who want to foster confidence and wellbeing
Whether you’re training for a marathon, recovering from an injury, or trying to regain your love of the game, our therapists are here to support you every step of the way.
Common Issues Addressed in Sports Psychology
Our sports psychologists in Edmonton and St. Albert can help with:
- Performance anxiety and competition stress
- Loss of confidence or fear of failure
- Injury recovery and rehabilitation motivation
- Perfectionism and burnout
- Team conflict and communication challenges
- Maintaining motivation and focus over time
- Transitioning out of sport or adjusting to new roles
We also address broader mental health concerns that may impact sport performance, such as anxiety, depression, and chronic stress. Our goal is to help you develop lifelong skills that support both athletic and personal wellbeing.
How Sports Psychology Works
Sessions are individually tailored to meet your goals, sport context, and personal preferences. Our therapists use a variety of tools, including:
- Mental imagery and visualization to prepare for performance
- Mindfulness and grounding to stay present under pressure
- Self-talk training to build confidence and positive thinking
- Goal setting that is clear, achievable, and motivating
- Emotional regulation strategies for managing intensity
Each session is a collaboration. We’ll check in regularly to make sure the strategies we’re using feel meaningful and effective for you. Our therapists work from a strengths-based, trauma-informed lens that prioritizes trust, transparency, and your lived experience.
What to Expect from Your First Session
Your first session is a chance to build connection and clarity. You'll meet with one of our licensed psychologists, talk through your goals, and start crafting a plan for how we can help. Whether you're preparing for a big competition or just trying to enjoy sport again, we’ll meet you where you are.
We also offer your first session at a reduced rate, because we believe in making support more accessible. It’s important to us that you find a good fit, and that you feel safe, seen, and supported from day one.
Why Choose Wholesome Psychology?
At Wholesome Psychology, we take pride in offering sports psychology services grounded in empathy, evidence, and authenticity. As outlined on our About page, we’re a values-driven clinic that centers relationships, honesty, and community care.
Located in both Edmonton and St. Albert, we offer a calm, welcoming environment where athletes and their families can explore challenges without judgment. We are LGBTQ+ affirming, culturally sensitive, and experienced in supporting diverse populations.
We also understand that athletic identity is complex. Many of our clients come in wanting to improve performance—but find that therapy helps them grow as people, build resilience, and create more balanced, fulfilling lives.
Explore Our Services
If you’re looking for a sports psychologist in Edmonton or St. Albert, we’d love to connect. You can:
Even if you’re not sure if sports psychology is right for you, we welcome you to reach out. We can help you find resources or refer you to another professional if needed. Our goal is to help you thrive—in sport, in relationships, and in yourself.
Take the Next Step
We believe every athlete deserves to feel strong—not just physically, but mentally and emotionally. With support from a sports psychologist at Wholesome Psychology, you can build tools that last far beyond the game. Reach out today and take the first step toward confidence, clarity, and performance you can be proud of.
